Floral
Fruity
Top Notesapricotbasilrhubarb
Heartbuddleia flower
Base Notessandalwood
Tags
#sweet
Style
for her
for him
unisex
A fruit and herbs sorbet.
Granita or 'granité' in French (also called 'granita Siciliana' in Italian) is a refreshing semi-frozen dessert typical of Sicily.
It comes in an intermediate consistency between that of sherbet and crushed ice. Its current manufacture involves the partial freezing of a constantly stirred mixture of water, ice and fruit or other tasty ingredients.
Helioflora is a woody floral built like a 'granita' made with flowers, fruits, wood and herbs. A sorbet of rhubarb, apricot and basil brings a particular flavor to the floral scent of Buddleia (Butterfly tree) and the soft woody heat of a red sandalwood note.
All about this fragrance
Vibe check
An unhurried afternoon with the windows open and conversation within arm’s reach: Helioflora’s apricot sweetness feels welcoming, while tart rhubarb and basil keep the mood alert rather than languid. Soft sandalwood gives its sorbet-like floral character enough warmth for close company.
How to wear
The fruit-and-herb contrast makes this a natural choice for spring and milder summer weather. Start with one or two sprays on exposed skin to let the aromatic facets meet the air; in hotter conditions, apply lightly so the apricot sweetness stays in balance with the tartness. Sandalwood provides a soft, warmer counterpoint.
Who it’s for
For those who enjoy fruity florals with a tart, herbal edge rather than uninterrupted sweetness. Its granita-inspired texture suits a taste for playful compositions, unusual floral notes and soft woods without a heavy gourmand effect.
Release year
2019
The nose
Pierre Guillaume is a self-taught perfumer with a background in chemistry, known for combining technical experimentation with tactile, evocative compositions. His work, including Cozé and Musc Maori, often explores unexpected contrasts between gourmand warmth, woods and airy textures. In Helioflora, he translates the chilled, fruit-laden character of granita into a floral composition softened by sandalwood.
Pierre Guillaume White Collection’s story
Pierre Guillaume treats perfumery as an artistic expression of science, pairing technical curiosity with poetic ideas. Creative and financial independence, supported by development in his own Auvergne workshops, gives the house room to explore distinctive textures and accords. The White Collection channels this approach toward light, sunshine and well-being.
Helioflora’s concept
Helioflora takes its cue from Sicilian granita, arranging flowers, fruit, herbs and woods like a refreshing semi-frozen dessert. Rhubarb, apricot and basil give buddleia a tart, aromatic sweetness, while red sandalwood supplies a warmer counterpoint. It joined the White Collection’s opening trio, conceived around a positive, approachable interpretation of freshness.
Extra info
Pierre Guillaume has explained that the combination of apricot and basil can suggest mango-like nuances, although mango is not a stated note. The White Collection’s white “Shadow” bottle is glass with a double internal ceramic coating, rather than a solid ceramic vessel.
Out of stock£140.00, 100 ml EdP
£116.67 your price
Out of stock£95.00, 50 ml EdP
£79.17 your price
Top Notesapricotbasilrhubarb
Heartbuddleia flower
Base Notessandalwood
Tags
#sweet
Style
for her
for him
unisex
A fruit and herbs sorbet.
Granita or 'granité' in French (also called 'granita Siciliana' in Italian) is a refreshing semi-frozen dessert typical of Sicily.
It comes in an intermediate consistency between that of sherbet and crushed ice. Its current manufacture involves the partial freezing of a constantly stirred mixture of water, ice and fruit or other tasty ingredients.
Helioflora is a woody floral built like a 'granita' made with flowers, fruits, wood and herbs. A sorbet of rhubarb, apricot and basil brings a particular flavor to the floral scent of Buddleia (Butterfly tree) and the soft woody heat of a red sandalwood note.
All about this fragrance
Vibe check
An unhurried afternoon with the windows open and conversation within arm’s reach: Helioflora’s apricot sweetness feels welcoming, while tart rhubarb and basil keep the mood alert rather than languid. Soft sandalwood gives its sorbet-like floral character enough warmth for close company.
How to wear
The fruit-and-herb contrast makes this a natural choice for spring and milder summer weather. Start with one or two sprays on exposed skin to let the aromatic facets meet the air; in hotter conditions, apply lightly so the apricot sweetness stays in balance with the tartness. Sandalwood provides a soft, warmer counterpoint.
Who it’s for
For those who enjoy fruity florals with a tart, herbal edge rather than uninterrupted sweetness. Its granita-inspired texture suits a taste for playful compositions, unusual floral notes and soft woods without a heavy gourmand effect.
Release year
2019
The nose
Pierre Guillaume is a self-taught perfumer with a background in chemistry, known for combining technical experimentation with tactile, evocative compositions. His work, including Cozé and Musc Maori, often explores unexpected contrasts between gourmand warmth, woods and airy textures. In Helioflora, he translates the chilled, fruit-laden character of granita into a floral composition softened by sandalwood.
Pierre Guillaume White Collection’s story
Pierre Guillaume treats perfumery as an artistic expression of science, pairing technical curiosity with poetic ideas. Creative and financial independence, supported by development in his own Auvergne workshops, gives the house room to explore distinctive textures and accords. The White Collection channels this approach toward light, sunshine and well-being.
Helioflora’s concept
Helioflora takes its cue from Sicilian granita, arranging flowers, fruit, herbs and woods like a refreshing semi-frozen dessert. Rhubarb, apricot and basil give buddleia a tart, aromatic sweetness, while red sandalwood supplies a warmer counterpoint. It joined the White Collection’s opening trio, conceived around a positive, approachable interpretation of freshness.
Extra info
Pierre Guillaume has explained that the combination of apricot and basil can suggest mango-like nuances, although mango is not a stated note. The White Collection’s white “Shadow” bottle is glass with a double internal ceramic coating, rather than a solid ceramic vessel.