London Fog

by Brandt
Smoky vanilla & bergamot
Citrusy
Notesambergrisbergamotearl grey teahoneylavendermilk accordsandalwoodsmokevanillawhite musk
Tags #clean #fresh
Style unisex
London Fog - Brandt - Bloom Perfumery

You’re in a cafe on a quiet London street as the morning fog mingles with gentle rain. You breathe in your cup of freshly brewed Earl Grey tea, bright with bergamot and ever so slightly smoky. Silky steamed milk frothed with decadent vanilla bean and a hint of lavender is sweetened with whipped honey. Let London Fog be your invitation to indulge in the serenity of cozy luxury.

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All about this fragrance

Vibe check

A rain-muted morning, with enough time to let the tea steep before the conversation begins. Bergamot brings brightness to the milky sweetness, while a trace of smoke keeps the mood quietly reflective: comfort without the sugary exuberance of a dessert fragrance.

How to wear

The milk, honey and vanilla accords make this a natural choice for cool or mild weather. Start with one or two sprays on skin to emphasize its softer tea-latte character; in warmer conditions, apply lightly so the creamy sweetness does not overshadow the bergamot.

Who it’s for

For those drawn to tea fragrances and restrained gourmands: bergamot brightness, a little smoke and creamy sweetness rather than a dense pastry effect. It suits a taste for soft textures, understated styling and comforting scents with an aromatic edge.

Release year

2024

The nose

Jean-Charles Mignon.

Collaborators

Elizabeth Grace served as creative director, shaping the London Fog tea-latte concept alongside perfumer Jean-Charles Mignon. She had envisioned the fragrance years before its release; it followed Guava Sorbet as her second fragrance in this role.

Brandt’s story

House of Brandt approaches fragrance as world-building, giving each composition its own setting, atmosphere and emotional register rather than imposing a single theme across the collection. Its stated commitments include intentional craftsmanship, ingredient standards, and vegan and cruelty-free products.

London Fog’s concept

London Fog translates the Earl Grey tea latte into perfume: bergamot and a smoky tea accord meet steamed milk, lavender and whipped honey over sandalwood and vanilla. The inspiration is an intimate café ritual, with mist and gentle rain framing the warmth of the cup rather than becoming a literal weather accord.

Extra info

London Fog is now sold as Porcelain Fog, with the official product page explicitly acknowledging its former name. The brand has not explained the renaming or confirmed whether the formula remained unchanged.

All about this fragrance

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Featured in edits and sample packs Bergamot-ion
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Notesambergrisbergamotearl grey teahoneylavendermilk accordsandalwoodsmokevanillawhite musk
Tags #clean #fresh
Style unisex

You’re in a cafe on a quiet London street as the morning fog mingles with gentle rain. You breathe in your cup of freshly brewed Earl Grey tea, bright with bergamot and ever so slightly smoky. Silky steamed milk frothed with decadent vanilla bean and a hint of lavender is sweetened with whipped honey. Let London Fog be your invitation to indulge in the serenity of cozy luxury.

Close

All about this fragrance

Vibe check

A rain-muted morning, with enough time to let the tea steep before the conversation begins. Bergamot brings brightness to the milky sweetness, while a trace of smoke keeps the mood quietly reflective: comfort without the sugary exuberance of a dessert fragrance.

How to wear

The milk, honey and vanilla accords make this a natural choice for cool or mild weather. Start with one or two sprays on skin to emphasize its softer tea-latte character; in warmer conditions, apply lightly so the creamy sweetness does not overshadow the bergamot.

Who it’s for

For those drawn to tea fragrances and restrained gourmands: bergamot brightness, a little smoke and creamy sweetness rather than a dense pastry effect. It suits a taste for soft textures, understated styling and comforting scents with an aromatic edge.

Release year

2024

The nose

Jean-Charles Mignon.

Collaborators

Elizabeth Grace served as creative director, shaping the London Fog tea-latte concept alongside perfumer Jean-Charles Mignon. She had envisioned the fragrance years before its release; it followed Guava Sorbet as her second fragrance in this role.

Brandt’s story

House of Brandt approaches fragrance as world-building, giving each composition its own setting, atmosphere and emotional register rather than imposing a single theme across the collection. Its stated commitments include intentional craftsmanship, ingredient standards, and vegan and cruelty-free products.

London Fog’s concept

London Fog translates the Earl Grey tea latte into perfume: bergamot and a smoky tea accord meet steamed milk, lavender and whipped honey over sandalwood and vanilla. The inspiration is an intimate café ritual, with mist and gentle rain framing the warmth of the cup rather than becoming a literal weather accord.

Extra info

London Fog is now sold as Porcelain Fog, with the official product page explicitly acknowledging its former name. The brand has not explained the renaming or confirmed whether the formula remained unchanged.

All about this fragrance

Close

Featured in edits and sample packs Bergamot-ion