Mad About You

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All about this fragrance

Vibe check

This is flirtation with a dry sense of humour: cherry-liqueur sweetness draws someone closer, while black tea keeps the exchange from becoming sugary. It suits the unhurried moment when conversation turns personal, with powdery rose and musk lending softness to the pause between words.

How to wear

Start with one or two sprays on skin, giving the cherry and liquorice sweetness room to settle into tea, powder and woods. Mild to cool weather is a natural fit for its gourmand weight; in warmer conditions, apply more sparingly to keep the sweetness measured.

Who it’s for

For those who enjoy cherry fragrances but want more than a confectionery effect. Its tea, liquorice and powdery floral facets will appeal to lovers of bittersweet gourmands, cosmetic-like textures and sensual musks with a shaded woody finish.

Release year

2017 (or 2020)

The nose

Pierre Guillaume is a self-taught perfumer with a background in chemistry, known for combining technical experimentation with tactile, often gourmand compositions. Works such as Musc Maori and Aomassai reflect his interest in unexpected contrasts between sweetness, woods and musk. In Mad About You, that approach sets liqueur-like cherry against black tea and powdery floral textures.

Pierre Guillaume Black Collection’s story

Pierre Guillaume Paris combines independent, in-house creation with a contemporary approach to scent: technically inventive, expressive and wearable. Its Black Collection frames fragrances as figurative olfactory photographs, translating a recognizable image or atmosphere into a composition with light, texture and shadow.

Mad About You’s concept

Mad About You was composed for Le Baiser, or The Kiss, at Galerie Christiane Vallée, in dialogue with Anthony Squizzato’s artworks and Cécile Coulon’s short stories. Its concept takes a humorous, slightly detached view of romance in the social-media age, contrasting nostalgic gourmand sweetness with powdery florals and a darker woody, tea-inflected finish.

Extra info

Mad About You belongs to the Black Collection, whose shadow-like bottles use black ceramic applied inside the glass. The official catalogue’s griotte note refers to sour cherry, adding a tart-fruit reference to the fragrance’s liqueur-like sweetness.